Building a Website for a Chicago Public School

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 These are the slides for my presentation at Drupal Camp Chicago 2012.  In this non-technical session, I talked about developing the site requirements, identifying the content creators and audience, and how we built a successful website.  I also touched on the difficulties in handing off a site when there’s no one to handle the technical administrative side of things like updating modules, managing users, etc. And, I gave a big shout out to views.

 

 

Social Media for Non-Profits

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Do non-profit organizations need to use social media?  Of course they do.  This presentation covers the basics of any social media strategy and an overview of how to present a non-profit brand and message via social media.

The basics are:

  • Develop a communications plan
  • Set goals
  • Execute
  • Evaluate

Business Strategy drives IT Strategy and IT decisions

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As the leader of an small not-for-profit organization, how do you evaluate your organization’s Information Technology? My proposition is that you start with this one question: How does our IT serve our strategic plan? Everything flows from that question.

Your strategy was created to serve your mission, and your technology is there to operationalize the strategy. As you add or remove elements of your technology, you score according to their contribution to that strategy.

What hardware and software do you need? That’s driven by the data you need for that strategy, as well. Data drives the specific technology decisions.

On July 21, 2011, I spoke about developing a technology strategy to a group of not-for-profit leaders at a meeting sponsored by Good Works Connect, on behalf of Lumity, It was the hottest day of the summer in Mattoon, IL, but we had a great discussion.